Os espaços públicos abertos oferecem uma ampla gama de benefícios à comunidade, mas é fundamental ter mais clareza sobre como as pessoas valorizam suas diversas condições. Este estudo se concentrou em compreender as preferências dos usuários na hora de escolher estes espaços. Foi realizado um experimento de escolha discreta virtual onde os participantes foram apresentados a imagens de espaços públicos com diferentes características e solicitados a selecionar suas preferências. Das 758 respostas, foram identificadas cinco características principais que influenciaram suas preferências: sombra de árvores, abundância de árvores, expressões artísticas no espaço público, presença de caminhos internos e áreas gramadas. Estas preferências também foram relacionadas a qualidades intangíveis como amabilidade e segurança, da mesma maneira que com tipologias como parques ou praças. Foi destacada a importância dos elementos naturais, as instalações adequadas e as atividades ou expressões para o sucesso dos espaços públicos. Este conhecimento pode ser essencial no momento de projetar espaços públicos ou planejar políticas urbanas.
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